Highlighted by Henrik Hedegaard
From North Star Framework by Radhika Dutt
The Vision Evolution, which is your audacious end goal for which there may be many interim steps needed, and too long of a roadmap to outline today in detail (e.g. colonizing Mars). Your Vision Evolution should not necessarily be shared outside of your core leadership team, especially if it involves major changes to the types of customers you serve — otherwise you risk alienating your current market with a vision of the future that they don’t share.