Like me, a lot of people are working from home in these trying times brought on by the outbreak of the #coronavirus. To say that the socio-economic balance is under significant pressure is an understatement. People all over the world are being affected; job incomes, company supply chains, the stock…


I have to get this off my chest. As I’ve grown older, I understand that there are 3 sides to any story. My side, your side and the truth. The truth is usually obscured in well-arranged sugar-coated cloaks in my story and yours. The situation is no different here in…


The experience a visitor or customer gets when they interact with your website, app or online platform can either make or mar your business — especially if the main conduit for reaching your customers is online. If the experience is horrible, customers will not come back — that’s a sale…


The title of this post got me thinking for a few minutes. Technology has had a huge positive impact on the current human experience — better healthcare, amazing communication, ease of doing business, access to a wealth of information and so on…But I cannot help but wonder if our over-reliance…


Understanding what influences a shopper to click the “add to cart” button on a website is important to any e-commerce business — big or small! …


It’s the beginning of a new year — 2020, while everyone is making new year resolutions you might want to add the following tips to your mental note as you interact and source for clients this year.

According to ADOBE, a client that worked with you before is 9 times more likely to work with you than someone who has never worked with you.

A client is 77% more likely to hire you if they learned about you from family or friends. — Neilson

2% of customers have switched businesses in the past year due to poor customer service. — Accenture

Have a productive 2020!

#SMEs #digitalmarketing #contentmarketing #emailmarketing #gve #gbengaemuwawon


Progressive web apps (PWA) are websites that look, feel and behave like regular mobile apps. When a user visits this kind of website, they get the experience of using an “app”, right on their browser, without the need to visit an app store to download and install on their device.


What’s all the hype about 5G technology you might ask, well the major advantage of 5G is increased bandwidth for users, this just means an increase in the space available for you to download files, watch videos, stream content and more using network data. …


Dumb phones or feature phones are making a comeback and are getting smarter, thanks to KaiOS — an operating system that gives feature phones added functionalities like 4G, WIFI, GPS capabilities, an app store to download cool apps like WhatsApp, YouTube, and even Google Assistant.

As smartphone sales plateau and…


Voice search (voice-enabled search) is speech recognition technology that allows you to perform an internet search using a voice command. With 50% of all searches predicted to be voice searches in 2020, voice search is not a fad, it is really here to stay.

Digital assistants on mobile devices (like…

Henry Emuwawon

Blog articles and tips on Digital Marketing

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