Not the firs time I see this procedure and here is my point on it.

I do a lot of reading in the morning and qualify some of my choices by the length of the piece, a quick 1 minute piece with 5 key points gets my attention, but then I get to a “CONTINUE READING” tab in the piece that could lead me into a 10, 20 or who knows how many minutes more. I feel cheated and just flush it. I do try and remember the author also, to make sure I don’t get caught again…

Bernard