Published in We’ve moved to freeCodeCamp.org/news·May 16, 2017How to design a habit-forming shopping experienceDesigning for e-commerce is an unforgiving task. Consumers — especially those in India — are inherently price-conscious. From mobile phone accessories to televisions, the cheapest listing wins. Whether it’s Flipkart, Amazon, or Snapdeal, price is the main thing that matters. This leaves very little room to piggyback on loyalty. This…Startup8 min readStartup8 min read
Published in UX Collective·Dec 7, 2016A Guide to Successful Design HandoffsA good product is a lot about the problem that you pick & the ideas that you implement. …Design8 min readDesign8 min read
Mar 27, 2016Prototyping tools of tomorrowThe prototyping landscape has seen many tools in the past couple of years. A lot has been talked and written about. We‘ve seen tools of diverse natures — Patch Programming (Origami by Facebook, Form by Relative Wave, Avocado by IDEO etc.) WSIWYG (Pixate, Briefs, Proto.io, Prott etc.) Code Based (Framer…Design9 min readDesign9 min read
Published in Motion UX·Jan 14, 2014Why are you designing static screens?You should design experiences, and not pretty looking single screens on photoshop. — Us designers get too fancy with our blending modes, kerning, padding, white-spaces and other pixel-perfecting yada yada yada. All that’s alright if you’re a print designer. But you’re not. You’re a UX guy. You have to understand the objectives and business requirements and design products that can be built and…Startup2 min readStartup2 min read
