
“How do you tell your story when you have 5 seconds of attention? That’s the idea behind this email. We believe that Airbnb can bring you on a great journey no matter how far you travel.” — Lucas Chevillard, Engagement Marketing Manager at Airbnb
Although I touched upon a few ways that I’ve reduced physical clutter in my home, minimalism is not about what you own. It’s about reducing the things in your life that aren’t providing value, so you can have more space for the things that truly matter. It’s subtraction for addition.