Helen JureidiniinUVA New Media Strategies Spring 2017Starting with WhyI have given a lot of thought to Simon Sinek’s “Starting With Why” Ted Talk that we watched as part of last week’s class, and what really…Mar 8, 2017Mar 8, 2017
Helen JureidiniinUVA New Media Strategies Spring 2017The Super Bowl Ad I can’t stop laughing atAs you all know, I love the Audi “Daughter” ad. It’s message really hit home for me, and it remains my favorite ad featured during this…Feb 28, 20171Feb 28, 20171
Helen JureidiniinUVA New Media Strategies Spring 2017Using New Media to Engage with the GovernmentSince moving back to Northern Virginia from Atlanta in 2013, I have ended up on the email distribution lists for many local politicians. I…Feb 21, 20171Feb 21, 20171
Helen JureidiniinUVA New Media Strategies Spring 2017Audi’s Social Media (and traditional Marketing Campaign) for its new Ad, “Daughter”Disclaimer: Before you read further, I just want to clarify that I am not trying to make a political statement in anyway by discussing…Feb 5, 20172Feb 5, 20172
Helen JureidiniinUVA New Media Strategies Spring 2017Response to “Everything the Tech World Says About Marketing is wrong”I just finished reading Everything the Tech World Says About Marketing is Wrong. I am always hearing the term “content marketing” but, like…Jan 30, 20172Jan 30, 20172