We are delighted to announce that Alex Buckley has joined the HighStreet Mobile team as Chief Commercial Officer. At HighStreet Mobile, we have seen fast organic growth over the last few years. Fantastic fashion brands like Scotch & Soda, Vince, PME Legend and many others have joined the HighStreet Mobile SaaS platform because of our world class quality, best-in-breed user experience that guarantees to increase revenue and fast-developing app-as-service model. The global appetite for our platform has never been higher, which is why we have asked Alex to help us in our next exciting stage of growth.

Alex Buckley

Alex lives in Epsom, UK with his wife and family. He is an e-commerce veteran, in 1999 he raised investment from BrightStation Ventures and founded and ran his own dot-com Software as a Service (SaaS) business, Composer.com before his main investor, Dan Wagner, convinced him to join Venda as one of the founding team in 2001. Alex stayed at Venda for 13 years and left as VP Sales & Marketing EMEA. Venda was the first global SaaS e-commerce provider and grew to become the European market leader before being sold to US behemoth NetSuite Inc in 2014. Venda’s clients included: Urban Outfitters, Ted Baker, Monsoon, Tommy Hilfiger, Vince, Animal, LN-CC, BBC, Neiman Marcus, Fat Face and many more.

“When looking at Alex’s experience, it’s very clear that SaaS, e-commerce and fashion are at the core of his DNA, as are his entrepreneurial spirit and sales leadership skills. This made him ideally placed to join HighStreet Mobile” — Founder & CEO, Thijs van Schadewijk.

Alex has always thrived in fast paced high-growth environments: he was instrumental in setting up and starting Klarna, the online credit payment provider, in the UK market. He then moved to the SaaS ERP provider NetSuite and was tasked with setting up the Retail division for the $700m organisation. Alex was solely responsible for growing the Retail business across Europe until NetSuite was acquired by Oracle for $9.3 billion in 2016.

Prior to joining HighStreet Mobile Alex was UK Country Manager at Datorama, the marketing cloud analytics tool, where he helped secure an exit of $850m to Salesforce in July 2018.

“There are very few technology companies that put customer experience at the heart of their organisation and HighStreet Mobile really does, which is why I am here. We are changing the way brands interact with their customers.” — Chief Commercial Officer, Alex Buckley.

At HighStreet Mobile we have made the conscious decision to relentlessly focus on the consumer experience. This has proven to deliver higher conversions and revenue growth, but also, and much more importantly, Five star reviews across all the customers apps we deliver for fashion brands. We look forward to start spreading this message further with the help of Alex. Welcome!

Highstreet Mobile Retail

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We empower brands to get in the pocket of their customers by putting mobile at the heart of the shopping experience.

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