Hiut Denim Co

Our town is making jeans again. Founders: @DavidHieatt & @ClareHieatt Do one thing well.


The Creators’ Code


1, Find your love.

2, Spend your life at it.

3, Trust your instincts.


Innovate or follow.


A company has to decide its path early on. Does it follow others? Or does it create a path that didn’t exist before.


100+ MAKERS AND MAVERICKS - 2014.


Each year we compile a list of the one hundred+ people that got us to utter those words ‘I wish I had done that, made that, invented that, thought like that, changed that’. These are the people who shone the brightest for us back in 2014.

Our Maker and Maverick of the 2014 was Elon Musk. Why? Because he started Tesla to help battle

Publications edited by Hiut Denim Co

Ideas+Purpose=Change


100 Makers and Mavericks — 2013.

Each year we compile a list of the one hundred people that got us to utter those words ‘I wish I had done that, made that, invented…


Do One Thing Well.

100+ products and services who live by that.


DO ONE THING WELL

Some products, some services, some experiences are just right…


Do One Thing Well.


Some products are just right. The moment you pick them up in your hand, they feel right, they just work. And keep on working. Indeed, their beauty comes from their utility as well as how they look.

From Kitchen to Books to Music to Gadgets to Food to Drink to Sport to Apps.

1, Kitchen


Your Dreams Should Scare you.

My talk from Brooklyn Beta


Your dreams should

scare you.


Nominate Your 2014 Maker and Maverick

Each year we compile a list of the one hundred people that got us to utter those words ‘I wish I had done that, made that…

Why we had to start another factory.

A little context

My home Town used to have Britain’s biggest jeans factory. It made 35,000 pairs of jeans every week for 3-4 decades…


Dear Barn Owl.

Read this before you take the first leap.


We live on a farm where the Barn Owl has been nesting for as long we have been here. And way before that…