rita h.Data-driven influencer marketing — CXL Review #12People used to use social media primarily for connecting with others. Now it’s a lot more about entertainment. It is also still…Jul 11, 2020Jul 11, 2020
rita h.Landing Page Optimization 2 — CXL Review #11Copy and design goes hand in hand. This week I got an overall approach of copywriting and learnt the basics of designing effective…Jul 7, 2020Jul 7, 2020
rita h.Account Based Marketing — Review #9Account Based Marketing is a very powerful and strategic approach in B2B marketing. It’s about going after the most valuable, most…Jun 21, 2020Jun 21, 2020
rita h.Content Marketing — CXL Review #8This week at CXL I was “participating” in Andy Crestodina’s content marketing class. He is the co-founder of Orbit Media, which is a great…Jun 14, 2020Jun 14, 2020
rita h.Product Messaging — CXL Review #7When people think about product messaging, they usually start with the features and benefits their product provides. Well, while these…Jun 7, 2020Jun 7, 2020
rita h.Growth Experiments — CXL Review #6This week was another great one at CXL. I started with Jessica Best’s Email marketing course to improve my channel-specific skills. It was…May 31, 2020May 31, 2020
rita h.Google & YouTube Ads — CXL Review #5CXL’s Google Ads course with Johnathan Dane goes over the bigger picture of the Google Ads platform, that you want to do from start to…May 24, 2020May 24, 2020
rita h.Marketing Strategy Step by Step — CXL Review #41 year ago I started to work for a company as a marketing manager. I was the first member of the marketing team, and my task was to start…May 17, 2020May 17, 2020
rita h.Focusing On Our Target Audience — CXL Review #3Identifying our target audience is one of the most critical steps when planning a marketing ad campaign. Instead of just making…May 10, 2020May 10, 2020
