
…may have, and what works differently for them. Quantitative researchers seek to gain insights about the intent of people’s product usage through patterns in the data they collected. They also try to measure quality of experience using self-reported data (surveys) or behavioral da…
… two essential components of any digital product. In one of our UX Glossary articles, we’ve defined navigation as the set of actions and techniques guiding users throughout the app or website, enabling them to fulfill their goals and successfully interact with the product. The navigation system, in terms of IA, involves the ways how users move through content.