The thing is, it’s not always easy to stick to new habits. Going to the gym is one of the most common resolutions every January, yet the number of people who stick to it is sometimes negligible — we actually find ourselves paying to not go to the gym.
The Farmstand Manifesto: ‘It’s Not Easy Being Green.’

Yes, this is true for many people and for many things. At first, it seems easy to do a job, but it not that easy to stick to it, even if it is the easiest thing even in the world.