Here’s a mental model that should help. — When we say “web3 wallet” — we are referring to a wallet for tokens. In order to require a wallet, your organisation would at first need to have a usage for tokens. For a refresher on when tokens make sense, have a read: “When Do Tokens Make Sense?” In the…

Partner or not, others can build products and services on top of your existing token offerings. — In a previous blog post, I wrote about the concept of token gating: what it is, what are some use cases, and what the benefits of it could be. In that post, I mostly focused on what happens when one brand provides token gating for their own application: Brand X…

There’s an aura again about our industry. — Over my past six years in blockchain, you can tell when there is life within the industry based on conference scene. Back in 2017, when crypto really had its first bull run in the public spotlight, the few conferences there were had an aura around them. They truly were spectacles…

A lot has been said about token-based loyalty / incentive programs, but have we seen tangible data on the success of these programs yet? My belief is that it’s too early to tell, but initial signs are yielding impressive results. Across brands, both web3 native and traditional, we’ve seen a…

Web3 wallets need to become more user-friendly — account abstraction might just be what is needed. — I am going to keep this entire article overly simple to make this easy to understand. On EVM-compatible protocols (e.g., Ethereum, Polygon, etc.) up until today, providing a simple self-custody wallet user experience has been a challenging undertaking for developers. …

Enhancing the customer experience by providing enterprise tooling to bridge web2 with web3. Big news in the enterprise world of web3 and CRM — Salesforce has just officially launched their web3 product suite. In the past, I’ve written about the importance of a CRM in web3 to manage your customer…

What’s the latest on brands / organizations operating in this space? — NFTs are probably not the hottest topic lately, but they’re still around, make no doubt. …

Siemens, one of Germany’s largest companies, issued a Polygon-based tokenized bond offering directly to investors. — In a recent blog post, I wrote about the different types of tokenized financial assets that exist and why that matters. In keeping with my Friday tradition of digging into examples of the topics I write on, today we’ll focus on tokenized bonds. Back in February, Siemens launched a new…

Beyond digital goods and money, the tokenization of financial assets is yet another area of interest in the token economy. — Tokenized Financial Assets refers to securities (both traditional and non-traditional assets) that are created as a token on a blockchain (or other form of distributed ledger). If you’re familiar with finance, you’re probably thinking about equities and bonds, maybe even investment funds, right? …