If this year has taught us anything, is that having a reliable online channel that continuously generates leads for our business is the way to go. And in this Google Ads guide, we’ll try to convince you that this might just be the one. Businesses see an average of $2…

As a small business owner, there’s always something new to learn. Whether you’re a seasoned entrepreneur or just starting, learning a new skill can massively boost your business’ potential — and taking a small business management course is a great way to do just that. There are dozens of online…

Picture this: You just moved to a new home, and you’re looking for a new set of armchairs. Your best options are three local businesses, so you go to their online stores to browse their catalog and eventually make a purchase. But, when you visit one of your favorite stores…

There are many important decisions to make when taking your business online — choosing a web and email hosting provider is one of them. There are dozens of hosting providers out there, covering all bases and budgets. Some businesses choose to use the same host for both their website and…

TikTok, the raging social media platform, has been around since 2018, but is gaining mainstream traction fast. Everyone from celebrities to teens to cool grandmas are on TikTok — but just how much can entrepreneurs get from using TikTok for business? On the surface, the platform seems like a place…

Not all businesses require the same level of web hosting resources. If a start-up anticipates rapid growth or an established business outgrows its hosting, in many cases, they opt for VPS (Virtual Private Server) hosting. Dedicated storage, RAM, and CPU resources are allotted in a virtualized server environment, providing more…

Have you ever visited a business’ website and clicked on a link…only to find that it didn’t take you anywhere? Broken links are incredibly frustrating to deal with as customers, especially when you’re looking for more information about a product or service you’re interested in. Did you know broken links…

Email marketing is the most effective way to engage customers and prospects. There are over 5.6 billion active email accounts, of which 3.9 billion are checked by their owner every day. Today, we’ll look at the most important email marketing stats for 2020. Marketers and small business owners can’t ignore…

When running a business, you wear many hats. Having to be a web designer and developer may not be one of them. That’s why using a website builder with built-in themes can save you time and headaches. All of the heavy lifting will be done for you: all you have…