We don’t want to bank all our risk on a small collection of big companies that require customization or special treatment. We don’t want to lose 20 percent of our business if one big account goes away.
Don’t let anyone overpay you
Jason Fried

This has happened too many times in my company’s 35 year history. The temptation to take on that big customer’s request is very hard to resist. If I were starting over, I’d do it Jason’s way.

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