Most Popular MBA Specializations in India

Vijay Kumar
Jul 24, 2017 · 3 min read

The rising demand for more and more skilled employees has greatly boosted the popularity of promising professional programs like a Management in Business Administration or MBA. This has in turn led to an increase in the number of management institutions and programs in the country. The inclusion of new programs like Sports Management, MBA in tourism, and so on, has increased the confusion related to the choice of careers.

Mentioned below are some of the most popular MBA specializations offered across the top 50 MBA colleges in India

Marketing

One of the oldest specializations in management, marketing involves a dynamic curriculum that leads to some top level front end jobs. Requiring good communication, analytical, and resource mobilization skills, it is a specialization meant for leaders. It helps students understand consumer and market behavior while honing their skills of developing business plans, and identify strengths and risks related to business. Some of the career prospects for marketing aspirants include –

· Brand Managers

· Product Managers

· Marketing Manager

· Sales Managers

· Market Research Analysts

· Chief Marketing Officers

Finance

The scope of good finance management skills spans over the investment sector and has a lot of use in the corporate world as well. This specialization deals with varied subjects like budgeting, costing, capital management, international banking, etc. There a lot of prospects for students with an MBA in Finance in the mutual fund and insurance industries, financial consulting firms, stock exchange firms, and so on. Some of the lucrative jobs for these students include –

· Management Consultants

· Risk and Insurance Managers

· Cash Managers

· Bankers

· Finance Officers

Information Technology

Quite recent an addition to the many management specializations, this course has gained huge popularity among the students. An MBA in Information Technology can open many doors for some with a graduate degree in software or information technology engineering.

The curriculum is designed to train students in planning, selecting, designing, implementing, using, and administering of emerging and converging of information and communication technologies. Career opportunities for students with this degree come in the form of –

· Business Analysts

· Project Managers

· ERP Consultants

· Process Consultants

· Business Development Managers

Operations

A favorite with engineering graduates who seek advantage over others in terms of product designing and development, and process optimization, this course requires students to practice a great deal of responsibility. The curriculum enables students in shop floor tasks and production management. It teaches them to take up ancillary management, develop inter-departmental and vendor relationships, and manage process flows.

Students with a degree in operations management can become –

· Technical Supervisors

· Product Managers

· General Managers

· Chief Technical Officers

Human Resources

A top choice among MBA aspirants, HR Managers are amongst the highly demanded professionals in the present times. Irrelevant of the size of the company, every business needs their services. Human resource management is also the trickiest of jobs. These professionals are required to manage a lot of things from recruitments, trainings, team buildings, employee benefits, employee policies, performance analyses and appraisals, employee salaries, and increments. HR Managers can also take up the roles of Industrial Relation Managers.

Although the above are among some really promising MBA specializations in the country, your choice of career should be based on your interests.

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