hugh.gurinThis Is Why We Work For Justice.UC Hastings’ hell-raising new outdoor campaign is very much in the moment.Sep 23, 2017Sep 23, 2017
hugh.gurinDear American Airlines: Steal This Idea.Let surfboards fly free. You’d disrupt the industry…and kick United while they’re down.Apr 15, 2017Apr 15, 2017
hugh.gurinCan tapping into our inner OCD patient help marketers tap in to ROI?Look around your office. If you see any of your co-workers frantically reorganizing their cubicles or counting-and-re-counting the desk…Mar 22, 2017Mar 22, 2017
hugh.gurin“Engagement” is Pretty Random. Shouldn’t We Market That Way?Marketers are always looking for “engagement” with their brands; even if no one’s quite sure what the hell that means. Leave it to @Eat24…Jan 25, 2017Jan 25, 2017