Inside the World’s First 3D-Printed Train Station: How Japan Built It in Six HoursAs the first morning train rolled into Hatsushima Station, few commuters realized they were stepping into history. In the quiet hours…Jul 6Jul 6
IPTV vs OTT: A Technical Deep Dive into the Future of Internet-Based TV DeliveryThe way people consume video content has undergone a dramatic transformation in the last decade. Television, once tethered to cable boxes…Jul 2A response icon1Jul 2A response icon1
Smart Bidding Demystified: Boost ROI with AI-Driven Google Ads StrategiesManaging campaigns in Google Ads can feel like a high-stakes balancing act. It demands constant tweaks, vigilant budget control, and deep…Jun 23Jun 23
No Ads, No Celebs, Just Zeera: The Rise of India’s Quiet Cola ChallengerIn the high-stakes world of beverages, visibility often defines viability. Pepsi’s glitzy Super Bowl ads are a prime example. Coke’s…Jun 19A response icon1Jun 19A response icon1
YouTube Demand Gen Ads Explained: Strategies, Features & What Marketers Need to KnowIn today’s dynamic world of video marketing, brands are constantly seeking smarter ways to engage audiences. They need more integrated…Jun 16Jun 16
AI Monetisation Showdown: LLM Startups vs SaaS Giants — Who Has the Winning Model?The generative AI revolution has evolved from a cutting-edge experiment. It has become a projected economic force reshaping industries…Jun 9A response icon2Jun 9A response icon2
The Future of CTV Advertising: Inside LG and Experian’s Data-Driven Targeting PartnershipConnected TV (CTV) isn’t just growing — it’s rewriting the rules of advertising. With 45% of U.S. households now stream-first (Nielsen…Jun 6A response icon1Jun 6A response icon1
Alibaba’s Healthcare AI Achieves Senior Doctor Rank in China’s Medical Exams, Outperforms GPT-4o…Artificial intelligence is on track to slash global healthcare costs. Recent analyses by McKinsey (2023) and WHO (2024) suggest that AI…Jun 2Jun 2
Comscore’s YouTube CTV Measurement in India: How It Works, Key Challenges & Future Outlook (2025)Comscore’s YouTube CTV measurement launches in India by 2025. Learn how its panel-based approach tackles regional fragmentation, DPDP…May 31May 31
India’s Bharat Forecast System: Supercomputer-Powered Weather Model ExplainedA country as climatically diverse and disaster-prone as India, the importance of timely and accurate weather forecasting cannot be…May 30A response icon2May 30A response icon2