What is the difference between fake social media accounts and fake influencers? The first case refers to non-existent people and computer bots, and the second involves real users behind the accounts. Fake influencers buy subscribers to appear more respectable. …

Companies and brands all over the world are trying to extend their leverage. That’s because they are constantly seeking ways to advertise themselves. A couple of decades back, an advertising manager would simply put up a notice, develop a flyer to give out and then place an advertisement in a…

TikTok currently brings together the latest social media trends: short video content, viral content, young audiences, and, of course, creativity! How to collaborate on TikTok In general, the platform has even prepared a special guide on this topic. It focuses on creative content and creators. If you decide to start working with TikTokers and promote…

We’re regularly selecting bloggers who have collaborated successfully with brands. For example, here you can see cool integrations with influencers creating content about food. And this article is about beauty bloggers’ advertising campaigns that were meaningful both for brands and their ambassadors. …

If we’re talking about advertising on social media, the main difference between YouTube and other platforms is that companies from almost all products or services are represented there. …

Today, the internet does not just store information but entertains us too. Following other people out of curiosity seems extremely absorbing. Plus, we get to decide on the content based on our preferences. So, one reads travelers’ notes, another saves culinary recipes, while others simply fish for the latest news…

If you don’t see the connection between an electric sheep, an android and Harrison Ford, then probably you are a far cry from a cyberpunk buff. As dear old planetary romances and space operas invaded by extraterrestrials and spacecraft are replaced by the digital realm, a new subgenre of cyberpunk…

This post will probably be our weirdest article, but we couldn’t avoid discussing this topic. Influencers often use all platforms at one time, not only the mainstream ones. In fact, they are everywhere, including the platforms that use influencers only recommended for people over 18. Each social network has a…

If you are into gaming, you have certainly heard the name PewDiePie. But if it’s not one of your hobbies, you may have no clue who this person is. Felix Arvid Ulf Kjellberg, aka PewDiePie, is one of the most popular YouTubers. …