you forgot MRR, ARR, CAC, ACV, and the forever inaccurate LTV :)
Paul Teshima
152

Not to mention the ratios of the acronyms. What’s your CAC to LTV better be higher than 3. Whats ARPU decided by CAC less than 12 I hope.

NPS should be higher 20 or you’ll never break past 20m ARR.

Great mobile apps average 20% DAU/MAU – unless you’re better than FB which is 50%.

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