Hello, my name is Uzoma Testimony. I give this example whenever I talk about designs.
Imagine walking to a door with a knob and a sign “PUSH” boldly written on it. you pull the knob it doesn’t open the door, you also push and nothing still happen. Amused, you turn the knob and the door opens what first come to your head? Like the door was supposed to open when pushed but it didn’t then that is a BAD DESIGN.
Here’s what I got on Design thinking…
Design thinking is a non-linear, iterative process that used to understand users, challenge assumptions, redefine problems and create innovative solutions to prototype and test. Involving five phases—Empathize, Define, Ideate, Prototype and Test—it is most useful to tackle problems that are ill-defined or unknown.
Okay, I used to think designing was all about opening the software or app, I mean if I can use the figma app so we’ll why do I have to go through the whole process of design thinking. Why is design thinking so important?
Here’s what I got…
In his 2009 TED talk, Design Thinking pioneer Tim Brown discusses Design Thinking’s value in solving extremely complex challenges.
Why Is Design Thinking so Important?
In user experience (UX) design, it’s crucial to develop and refine skills to understand and address rapid changes in users’ environments and behaviors. The world has become increasingly interconnected and complex since cognitive scientist and Nobel Prize laureate Herbert A. Simon first mentioned design thinking in his 1969 book, The Sciences of the Artificial, and then contributed many ideas to its principles. Professionals from a variety of fields, including architecture and engineering, subsequently advanced this highly creative process to address human needs in the modern age. Twenty-first-century organizations from a wide range of industries find design thinking a valuable means to problem-solve for the users of their products and services. Design teams use design thinking to tackle ill-defined/unknown problems (aka wicked problems) because they can reframe these in human-centric ways and focus on what’s most important for users. Of all design processes, design thinking is almost certainly the best for “thinking outside the box”. With it, teams can do better UX research, prototyping and usability testing to uncover new ways to meet users’ needs.
Design thinking’s value as a world-improving, driving force in business (global heavyweights such as Google, Apple and Airbnb have wielded it to notable effect) matches its status as a popular subject at leading international universities. With design thinking, teams have the freedom to generate ground-breaking solutions. Using it, your team can get behind hard-to-access insights and apply a collection of hands-on methods to help find innovative answers.
I hope these were as helpful as I found them to be :smile.
Now that you know how useful design thinking is and the roles it plays in the everyday design life another question just came through my little brain.
How do I go about design thinking?
So let’s assume your client has a problem he wants you to solve.
The first thing to do is knowing the problem. So let’s say this man is HUNGRY
This is the first stage of solving his problem and that is knowing what is wrong. (Empathize)
The next thing is Defining the problem. This hungry man won’t just eat anything that comes his way so u need to define what he wants. Does he like junks? Does he wants rice or Beans or Eba? lol
Now that you have defined what he wants to eat the next thing is to ideate the previous stage. If he wants to eat rice, you actually have to cook rice right? Now you have to bring up ideas and do lots of brainstorming on how to cook your rice the right way that your HUNGRY client would like.
The next stage is to create a solution.
You already know what the problem is. You already know what he wants to eat. You know how to prepare rice now. How about you start cooking
On this stage all you are doing is cooking 😂 I think this is where the design software and applications comes in. Now you open your figma app or Adobe XD or Sketch and start cooking rice 😂
I like food a lot so my best sceneries are from food lol
The last and the most important stage is stage 5 which is testing. Test your rice to know if the amount of salt is okay the seasoning and all of that. Then I think we found a solution to this client problem now.
Let’s serve him the Cooked rice 😋
Now I’m getting hungry too 😂
I would be ending this article here with this
There are 5 stages of designing and that’s EMPATHIZE, DEFINE, IDEATE, PROTOTYPE & TEST
I remain Uzoma Testimony.