7 Modern Rules of Content Marketing

Why is content marketing so important? Why do expert marketers suggest using content marketing for both startups and well-established businesses?

Content marketing is one of the best ways to generate quality leads and increase audience engagement, sales, and business growth. That’s a fact.

In a survey, the Chief Content Officer of Curata found that 60% of companies are planning to recruit an executive who will be responsible for overall content marketing strategy by the end of this year.

However, several companies are still not getting benefits of content marketing because they are still following outdated methods that are worthless to use. If you are not getting the desired results from your content marketing, it means you’re not doing it right and you need to change your strategy.

Here are seven brands who are successfully using modern rules of content marketing…Continue reading