Kartra vs. DotcomPal — Choosing the Best Online Marketing Platform for Individual Business Owners
Searching and settling with one digital marketing platform is not an easy task- more so if you’re a business owner who doesn’t have much experience managing online tools. Why so?
Because among many things, the top ones offer a great deal of features at an affordable price band. That’s why when I analyzed most of them, two names that come at the top are Kartra & DotcomPal.
So, in this post, I’ll be sharing my opinion on what makes Kartra and DotcomPal the same and different, by having a deeper look into factors like DotcomPal & Kartra’s pricing, plans, and features.
I hope this would help you choose the best Kartra alternative & grow your business online.
Kartra: The Basics
Kartra is a digital marketing platform cum sales funnel builder that has a majority of valuable features such as sales pages, contacts management, email marketing, website hosting & others that are needed to run a business.
Kartra’s membership site builder is also a unique feature that adds weight to its existing business-friendly suite.
Andy Jenkins and Mike Filsaime were the two gentlemen who created Kartra. These were some guys who were behind WebinarJam.
Moving ahead, let’s have a look at some of the top features of Kartra:
- Funnels & Campaigns
- Membership Site
- Surveys & Quizzes
- Integrations & API
Pros & Cons of Kartra-
Now it’s time to have a quick look at some of the pros & cons of Kartra.
- Videos can be added on the page using YouTube channel or Kartra itself
- Sales pages can easily be created and also linked with the checkout pages
- Easy-to-set up a business and starting a list and nurture leads.
- Lacks integration with webinars & other tools.
- UI seems to be less intuitive compared to similar products.
- Extra charges to increase bandwidth for handling website traffic
- Might be expensive for beginners
- Customer service is not as good when compared to other platforms.
(Insert a line which creates the continuation in the flow. DotcomPal’s intro over here looks abrupt)
DotcomPal: The Basics
DotcomPal is a complete one-stop solution for solopreneurs, digital marketing professionals & individuals willing to start online & grow their business from one place.
Whether you are a solopreneur, a budding entrepreneur, a product seller, an affiliate marketer, an e-com seller or any other marketer willing to make it big in the digital marketing arena, without investing huge chunks of money, then DotcomPal is something you can give serious thought to.
DotcomPal is way beyond creating sales funnels, landing pages, email marketing, website & video hosting, etc.
Let’s have a look at some of the major features DotcomPal has-
- Websites, Landing pages, & Membership Sites
- Domain & Hosting
- White-label video hosting & Marketing
- Drag & Drop Editor
- Funnels & Landing Pages
- Phyical & Digital Product Selling
- Email Automation
- Quick Start Assistance
- Mobile-Friendly Templates
Pros & Cons of DotcomPal-
Now, let’s have a quick glance at some of the pros & cons of DotcomPal.
- Behavioral pop-ups to capture the audience as per their on-site behavior.
- Free trail valid till lifetime with all the features.
- Dedicated themes for course sellers & e-store owners.
- Dedicated Customer support via phone, chat, & email support
- Premium audience segmentation at no extra cost.
- Effortless integration with marketing platforms when compared to Kartra
- Saves time & money by managing your business under one roof.
- Customer journey builder in enhancement stage
- Audience insights in enhancement stage
Kartra vs. DotcomPal — Differences
Dynamic Pop-ups & Notification Boxes
Pop-ups are graphical user interface display area that comes with a small window that appears on a specific section of any website. The average conversion rate of top-performing popups is 28%.
The basic objective of using pop-ups is to catch user attention & get them hooked to any offer/ service that is being displayed.
Keeping this in mind, DotcomPal dynamic pop-ups and notification boxes help marketers to garner audience attention when they are on a specific website or landing page.
They can be easily customized as per the desired niche or offer that is being sold. All you need to do is just use these pop-ups at the place where you find customers will get attracted to & see the results coming that you always aspired for.
DotcomPal exit pop-ups are extremely useful for highlighting scarcity & inducing the fear of missing the website visitors. As soon as the visitor moves towards closing the website window, use the exit pop-ups to create a sense of fear or losing out & that gives a chance to boost sales eventually.
Kartra, on the other hand, offers Kartra Forms, that are useful for capturing leads & growing your business. With a range of 50+ professional and high converting design templates, they help marketers to use it as per their branding & boost conversions in the long run. It’s also useful to run case specific automations & offer products & services that are suited to the targeted audience.
Smart Audience Segmentation
You’ll be amazed to know that 77% of the returns generated through email marketing come from audience segmentation.
Audience segmentation is the process of segregating audiences into manageable & meaningful groups based on their tastes, preferences, demographics, likes & dislikes, etc. It helps marketers to get a clear understanding of the targeted group & offer them products & services that are best suited to their advantage.
DotcomPal’s audience segmentation helps marketers to increase the rate of response as well as boost the marketing ROI while keeping a check on expenses. Along with that, segmentation also makes it easy for marketers to know the right channels where to focus their time & energy on.
The reason is simple- When you know who your target market is, you’re less likely to waste time & money on customers who’re not interested in your offer, and that increases your ROI in the long run.
Kartra also offers segmentation — but on different grounds. Some of them are: customer’s purchasing history, their interaction with emails, has or has he not joined a list, subscription history, page visits, etc.
With DotcomPal’s free trial, you get the power to use all the premium features that are offered to grow your business with zero hidden charges.
Kartra, on the other hand, offers a free trial for $1, which is limited to 14-day period. Once the 14-day trial period gets over, you need to choose any of their plans offered to continue using their tools for growing your business. So, you can see the benefits for yourself.
DotcomPal Growth & Development Strategy
Along with the many business-friendly features DotcomPal offers, it also goes a step ahead & provides a sound growth & development strategy to marketers who’re looking for some tested advice to go beyond their competitors in an authentic manner.
As of now Kartra is not offering growth & development strategy like DotcomPal
Create Funnels/ Customer Journey-
Journey builders use event-driven triggers to respond to your targeted customer in a prompt manner. Using this, you can guide your customers across various channels & offer them best suited products to satisfy their needs.
It is no secret that 86% of buyers are willing to pay more for a great customer experience. With the DotcomPal customer journey builder you can set triggers that send curated response to your visitors or subscribers based on their on-site or off-site actions.
When I had a good look, I found that as of now, customer journey feature is not being offered by Kartra.
Kartra vs. DotcomPal- Price Comparison
After checking all the points mentioned above, I think you might be in a good spot to analyse what’s the best marketing platform for your business & why you can’t overlook it to get the success that you aspired for.
Now, let’s have a look at the pricing plans that are offered by both these platforms-
When charged monthly, Kartra offers four pricing plans that include:
- Starter Plan — $99 per month
- Silver Plan — $199 per month
- Gold Plan — $299 per month
- Platinum Plan — $499 per month
When charged annually, Kartra offers four pricing plans that include:
- Starter Plan — $79 per month
- Silver Plan — $149 per month
- Gold Plan — $229 per month
- Platinum Plan — $379 per month
When charged monthly, DotcomPal offers three pricing plans that include:
- Start Plan — $39 per month
- Grow Plan — $99 per month
- Pro Plan — $149 per month
When charged annually, DotcomPal offers three pricing plans that include:
- Start Plan — $27 per month
- Grow Plan — $57 per month
- Pro Plan — $77 per month
Kartra vs. DotcomPal- Summary
After checking Kartra, I observed that it’s an excellent choice for marketers who’re technically superior as well as who are ready to shell out big dollars from their accounts.
Whereas DotcomPal is a platform that is perfectly suited to small businesses, solopreneur, etc., looking to make an impact in the digital marketing universe without being a tech nerd or without getting their bank accounts dry in the process.
While both Kartra & DotcomPal offer a great deal of business-friendly features, the basic difference is that DotcomPal basic package starts at just $27 per month, whereas when we talk about Kartra, you need to pay at least $79 per month. Now you’re well learned to make the right decision as to what is good for your business & what is not.
Two points that caught my attention were DotcomPal video hosting is better when compared to Kartra video hosting. Also, DotcomPal free account is valid for life whereas, with Kartra, the free trial is available only for a period of 14 days.
I hope you find this post useful. Let me know if we missed any important point of comparison, let us know in the comments below. And don’t forget to share and subscribe for more insightful blogs.