Ian HockinginSCMP — Digital DecoderData platform creation.A conversation between Jürgen Galler, CEO & Co-Founder at 1plusX and Ian Hocking, VP Digital at South China Morning Post.6 min read·Jul 21, 2020----
Ian HockinginSCMP — Digital DecoderSCMP Webinar: Does data privacy protection mean the end for targeted advertising?We look at Zero Data, Chome Sandbox, Cookies, ID Alternatives1 min read·Jul 16, 2020----
Ian HockinginSCMP — Digital DecoderSCMP Business & Finance InsightHere is a brief teaser of a new quarterly report produced by the SCMP Advertising Insight team. In this snippet we look at some content…2 min read·Jul 10, 2020----
Ian HockinginSCMP — Digital DecoderWhat is the future of Ad targeting?Is probabilistic the answer?3 min read·Jul 10, 2020----
Ian HockinginSCMP — Digital DecoderVideo Pre-Roll Ads on SCMPConnect your brand to award winning content that is truly engaging.1 min read·Jul 3, 2020----
Ian HockinginSCMP — Digital DecoderAdTech Interview — with Jürgen GallerJürgen Galler is CEO & Co-Founder at 1plusX3 min read·Jul 3, 2020----
Ian HockinginSCMP — Digital DecoderNative Ads — New For SCMPA new way to engage audiences and tell your story.1 min read·Jun 26, 2020----
Ian HockingNative Ads — New for SCMPSCMP launch native display Ads for the first time.1 min read·Jun 26, 2020----
Ian HockinginSCMP — Digital DecoderAd Tech Interview — Andrew TuAndrew Tu, APAC Managing Director at OpenX3 min read·Jun 26, 2020----
Ian HockinginSCMP — Digital DecoderAd Fraud is on the rise in China — How do you avoid buying it?Reports show nearly ⅓ of China’s Online Ads are IVT.2 min read·Jun 26, 2020----
