We’re talking about two different things here: a product and a service.
With a product, especially an aesthetic one such as clothing/accessories, customers will be more selective to social dogmas — or as you put it: thresholds.
Interesting proposal Alex.
I want to go deeper on your first point on narrowing the readership and going deeper on the subject matter, because this type of journalism had a profound affect on me:
This deeper coverage allowed me to activate myself and not just contemplate and worry about climate…
Interesting analysis, but I would caution you not to dismiss worry as a negative trait. It’s a profound motivational tool to help us achieve great feats. Our worry of Soviet space dominance propelled us to deliver humanity to the moon, the worry of food shortages have created marvelous solutions in genetic engineering in flora.