Ian GerardProtesters: Turn off your location services. Now.As you organize and continue to fight for change, I implore you — turn off your cellular location services…Jun 1, 2020Jun 1, 2020
Ian GerardQuick Analysis: Georgia is OpenHow Coronavirus Impacted Foot Traffic in Piedmont ParkApr 29, 2020Apr 29, 2020
Ian GerardinAdder AnalyticsHow You Can Help: Tracking the Spread of Coronavirusbit.ly/stop-coronavirusMar 13, 2020Mar 13, 2020
Ian GerardOff to The Farm… Again.Sometimes You Need to Step Back to Step ForwardSep 17, 2019Sep 17, 2019
Ian GerardDEVELOPMENT DIARY:OUTDOOR ANALYTICS PORTAL UPDATE 1.1 “EMISSARY” & IOS 2.1.1 “RO”By Ian Gerard on July 1, 2019Jul 2, 2019Jul 2, 2019
Ian GerardWhen Russians Hack Adder…Advertising for elections effectively, post-2016, takes a fundamentally different approach.Jun 25, 2019Jun 25, 2019
Ian GerardFinding Talent in All the Right PlacesAdder’s unconventional hiring practices built an amazing team, but it wasn’t free. Here’s our story (so far):May 17, 2019May 17, 2019
Ian GerardThe Jetsons: George and Gracie > Adder Mobile TechnologiesIn November, I was preparing for a presentation of my then explicitly car wrap advertising startup at Gener8or, hosted by Capitol Records…Apr 12, 2019Apr 12, 2019
Ian GerardMumble Rap and Multi-Touch Advertising CampaignsThis is not an advertisement for Vitamin Water, I swear.Sep 25, 2018Sep 25, 2018
Ian GerardGot the Ad Blocker Blues? Try This For Your Next Creative Campaign.How Smart, Mobile Out of Home Advertising Campaigns Can Boost Your Local Brand with Measurable CPMs and Analytics.Aug 4, 2018Aug 4, 2018