Ian GerardProtesters: Turn off your location services. Now.As you organize and continue to fight for change, I implore you — turn off your cellular location services…·3 min read·Jun 1, 2020----
Ian GerardQuick Analysis: Georgia is OpenHow Coronavirus Impacted Foot Traffic in Piedmont Park2 min read·Apr 29, 2020----
Ian GerardinAdder AnalyticsHow You Can Help: Tracking the Spread of Coronavirusbit.ly/stop-coronavirus4 min read·Mar 13, 2020----
Ian GerardOff to The Farm… Again.Sometimes You Need to Step Back to Step Forward3 min read·Sep 17, 2019----
Ian GerardDEVELOPMENT DIARY:OUTDOOR ANALYTICS PORTAL UPDATE 1.1 “EMISSARY” & IOS 2.1.1 “RO”By Ian Gerard on July 1, 20194 min read·Jul 2, 2019----
Ian GerardWhen Russians Hack Adder…Advertising for elections effectively, post-2016, takes a fundamentally different approach.8 min read·Jun 25, 2019----
Ian GerardFinding Talent in All the Right PlacesAdder’s unconventional hiring practices built an amazing team, but it wasn’t free. Here’s our story (so far):5 min read·May 17, 2019----
Ian GerardThe Jetsons: George and Gracie > Adder Mobile TechnologiesIn November, I was preparing for a presentation of my then explicitly car wrap advertising startup at Gener8or, hosted by Capitol Records…3 min read·Apr 12, 2019----
Ian GerardMumble Rap and Multi-Touch Advertising CampaignsThis is not an advertisement for Vitamin Water, I swear.6 min read·Sep 25, 2018----
Ian GerardGot the Ad Blocker Blues? Try This For Your Next Creative Campaign.How Smart, Mobile Out of Home Advertising Campaigns Can Boost Your Local Brand with Measurable CPMs and Analytics.5 min read·Aug 4, 2018----