I’ve been watching the Notifications Summit videos, and I am having a hard time making sense of the…
francine hardaway

Try this analogy. Imagine 12 apps on your mobile. Along comes a relevant notification. Each deep linked app instantiates contextual content painting the new UI (may be 4 swipe-able apps). Apps didn’t go away, but the notifications drove the new UX. Eventually all gets back-fitted to the barren desktop (a definite maybe — at least at work).