iCiDIGITALWhat Does It Really Mean to Be an Experience Led Business?The terms “experience-led” and “experience-first” are buzzwords to describe businesses that put their digital users’ needs and wants first…Feb 7, 2018Feb 7, 2018
iCiDIGITALDon’t Just Survive…Thrive on Adobe Marketing Cloud — iCiDIGITALAs Vice President of Digital Engagement at iCiDIGITAL, I’ve had the privilege to partner with dozens of enterprise companies on their Adobe…Feb 5, 2018Feb 5, 2018
iCiDIGITAL3 Questions To Ask About Your Website Design Before The LaunchSo here we are. You’ve finally come to the end of what has been a long, arduous journey. The road has been fraught with internal debates…Feb 2, 2018Feb 2, 2018
iCiDIGITALWeb Accessibility Best Practices For Content Authors: Color ContrastNote: the guidelines we base this blog on are from W3.Jan 25, 2018Jan 25, 2018
iCiDIGITALWeb Accessibility Best Practices for Content Authors: Alt TextAs many of our customers are working toward implementing ADA compliant sites, our experience has lead to some valuable lessons for content…Jan 22, 2018Jan 22, 2018
iCiDIGITALThe Marketer’s Guidebook to Digital TransformationTo better understand the customer experience (CX) revolution that’s taken place over the past five years, AdWeek conducted in-depth…Jan 17, 2018Jan 17, 2018
iCiDIGITALHow Adobe Target can Boost your Personalization Strategy — Part IIIn Part I, we discussed how Adobe Target allows the business to customize any content on the page — images, text, videos, layout, menus…Nov 1, 2017Nov 1, 2017
iCiDIGITALHow Adobe Target can Boost your Personalization Strategy — Part IMany businesses still have a base website with static pages of content — a site that stays the same for everyone who visits. Why though…Oct 23, 2017Oct 23, 2017