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… when it comes to thinking about people broadly, all businesses could stand to learn a lesson here. When we build something that could take over the world the way Starbucks did, there’s an opportunity to ask: What do we want to stand for? What impact can we have? How can we make people’s lives — the whole world, really — better? And how can we do that in a way that strengthens our business?
…mies nor friends — they’re frenemies. You have to be creative about how you bring the two together. Howard didn’t put benefits ahead of profits. But he didn’t put profits first either. He started tackling both problems simultaneously.