When people think of search engine optimization (SEO), they tend to think only about ranking #1 for the one keyword that will make them big bucks.
SEO is much more.
But for a business owner, what matters most is sales, leads, foot traffic, or some other conversion important to their business.
In this article, we will be working on optimizing your Google local search results using a variety of digital marketing tactics.
When people search for a local service or business in Google, the search results that appear are “local search results.”
When you search for your brand name in Google, what do you see? …