Igor Matrofailo10 Growth Hacking Recipes to Power Up your Social MediaIn my previous post I did an overview of top IFTTT recipes that can increase your productivity, reduce data overload and automate…Jan 4, 2016Jan 4, 2016
Igor Matrofailo11 Top IFTTT Recipes to Increase Your ProductivityIf you still not familiar with IFTTT, I strongly recommend you to take a look, as you will soon start to realize its huge potential. IFTTT…Dec 29, 2015Dec 29, 2015
Igor MatrofailoTwo Dots — Color Connecting Strategy that Guide to SuccessWith this post I’m starting series of articles dedicated to mobile game audit. As a first mobile game, I’ve decided to take Two Dots that…Dec 15, 20151Dec 15, 20151
Igor Matrofailo5 Criteria of Successful Mobile GameHere at in4ray each new mobile game development starts from market research and competitors comparative analysis. Usually this exercise is…Dec 15, 2015Dec 15, 2015
Igor MatrofailoHow to calculate Mobile Game Retention and LTV using Google AnalyticsUsually LTV (customer lifetime value) determines by three components, namely Retention, Monetization and Virality. In my last post I wrote…Aug 26, 2015Aug 26, 2015
Igor MatrofailoRetention and LTV as Core Metrics to Measure Mobile Game PerformanceToday, browsing my old notes on mobile game performance optimization, I’ve decided to structure them in a single post. I’ve started write…Aug 25, 2015Aug 25, 2015
Igor Matrofailo7 Helpful Collaboration Tools to Keep your Team on TrackHere at in4ray we are doing lot of work with a distributed team. All our team members located in different locations and timezones. And I’m…Aug 19, 20151Aug 19, 20151