Ian McKeeFrom buzzword to bullsh*t: celebrating 144 years of ‘influencer marketing’The first known instance of ‘influencer marketing’ was in the late 19th century.Feb 2, 2017Feb 2, 2017
Ian McKeeWhy UGC is the future of social media in travel and tourism marketingRelying on user generated content (UGC) in social media marketing can be a gamble.Dec 13, 2016Dec 13, 2016
Ian McKeeWhy tweeting is far from all there is to TwitterTwitter has just announced a new VP of product. It’s a job role not unlike being the drummer in Spinal Tap, somewhat of a revolving door…Dec 7, 2016Dec 7, 2016
Ian McKeeThe 10 bits of tech helping me to the London Marathon finishing lineI’m training for the London Marathon, and like with most things I do in life, I’m using tech to help.Feb 27, 2015Feb 27, 2015
Ian McKeeWhat I love most about running, is stopping runningThe thing that keeps me going is eventually being allowed to stop.Feb 18, 2015Feb 18, 2015
Ian McKeeEight reasons why being an Apple fan is just like being a Chelsea supporterI am a fully paid up member of two of the World’s most hated groups, both an Apple and a Chelsea fan. I swear there are some similarities.Jan 16, 2015Jan 16, 2015
