Ida Persson – Medium

Ida Persson

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Biases in design: hiding in plain sight in a world full of visuals

Golden rules, best practices, and principles of good design: these are all key concepts I learned in design school. As a graphic design…

Dec 4, 2023

A beige background with line-illustrations in black and neon yellow. The words Inspiration, Icons, Imagery, and Typography is shown within the shapes.

Dec 4, 2023

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Diversity in design: Inclusion alone won’t fix a broken system

The other day I attended an information session for a new initiative centered around increasing diversity in design. It was created and…

Oct 27, 2021

black and white illustration showing white heads. Diversity in Design is written in orange all-caps letter using a condensed font.

Oct 27, 2021

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Good design is invisible. But so is design that harms.

Most designers would agree that good design is invisible. What do I mean by this? Invisible design is design that works. When it goes…

Jan 13, 2021

animation showing words as circle moves around

Jan 13, 2021

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UX Collective

The who, what, and how of Social Impact Design

Guiding questions for greater impact.

Sep 10, 2024

An image for tree black flowers with yellow text that says what how who.

Sep 10, 2024

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DesignShifts: a better future for and through design

Shifting our practices, mindsets, and the focus of design.

Jul 29, 2024

Jul 29, 2024

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UX Collective

Rewriting the narrative of success

Unlearning hard work and finding self-love

Apr 29, 2024

Rewriting the narrative of success

Apr 29, 2024

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UX Collective

A designer’s role is NOT “at the table”

Design should be experienced. Not just explained.

Mar 17, 2024

a dark image of a table with 3 chairs with an overlay of flowers.

Mar 17, 2024

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What is design?

Making sense and giving form as a formula for design

Mar 11, 2024

a green backgrund with black text and yellow lines. The formula design=making sense + giving form is shown along the phrases “why are things the way they are” “how can we make it better”?

Mar 11, 2024

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UX Collective

Creativity lies in the paradoxes

The inner and outer struggles of a creative life

Mar 6, 2024

Dark green background. A white squiggly line in the center with bright yellow dots. The words “anxious + uncertain” and “inspired + determined” is shown.

Mar 6, 2024

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UX Collective

Beyond numbers: Proving the value of design(ers)

Data is overshadowing emotion. Does it have to?

Feb 20, 2024

Abtract images with the word “design(er)”

Feb 20, 2024

Ida Persson

Ida Persson

I’m a designer who sometimes writes about social impact, inclusion, and ways to be more of who we already are. idapersson.com

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