By Kathrin Dimai — Lead Designer for Impossible Consulting

At Impossible, we developed Bond Touch — a pair of wearable bracelets that allow couples, family members or friends to send each other ‘touches’ wherever they are in the world.

We are now using our planet-centric design methodology and tools (read more about it on our Creating a Planet Centric Future article) to scale up its positive impact beyond individual users to the wider community and society.

Besides the ongoing effort of offsetting emissions from the production of the bracelets by investing in the climate protection REDD+ project Kariba in Zimbabwe…


“Never attribute to malice that which is adequately explained by stupidity.” — HANLON’S RAZOR

By Kwame Ferreira — Co-Founder and CEO at Impossible

Through creative processes, we create products, both digital and physical. We create with the customer at the center. We dedicate all our energy trying to satisfy the customer. We call them humans, users, targets, people… and we solve their problems. Whatever these may be.

We’ve become so good at it that we discard and disregard everything that is not relevant to solving customer problems. Do you want a car at your door in 3 minutes? But of…


This year, we celebrated the 51st Earth Day. On this day, emerging environmental consciousness and concerns make it onto the front page, yet in fact, “Earth Day” should be every day. Working towards the Sustainable Development Goals is imperative for a better future, and there are projects, ideas and start-ups that create global, national and local changes step by step each day of the year.

Here are 10 projects that focus on working towards Sustainable Development Goals in the areas of Earth, Energy, Water, Animals and plants, Circular economy, Improving the quality of life and Plastic waste:

Earth

SDG 9…


Our Impossible Minds series profiles the individuals who are building new possibilities for the future across technology, design and culture. This time we talked with Rosalind Gahamire, our Community and Content manager at Bond Touch, who is passionate about understanding mindsets, which she believes are the foundation behind all good design and strategy.

What’s interesting about your role at Impossible?

Remember those random encounters with strangers we used to have… waiting in an airport or on a long bus journey… when someone you had just met would tell you their whole life story or their deepest most personal secrets, then…


Our Impossible Minds series profiles the individuals who are building new possibilities for the future across technology, design and culture. This time we talked with Nádia Carmo, our Head of Design for Bond Touch, who is passionate about how people relate to each other and thinks that the greatest challenge is to balance the inspirational side of the brand with the product’s ambition.

What do you enjoy about your role at Impossible?

As Creative Director it’s fascinating to collaborate with such a diverse group of people. My weekly routine shifts from creative thinking to problem-solving. Our goal is to connect…


The COVID-19 pandemic has changed the world of work as we know it. With many offices closed, people have been forced to work from home. Old, well known structures have radically changed, and conventional working habits have been reinvented. What would never have seemed possible even last year, is our reality now:

Working from home is the new normal.


In writing Balls, Lily Cole researched the real life stories of 18–19th Century foundlings, and the socio-political context that inspired the work of two pioneering individuals, living a century apart — Emily Brontë and Thomas Coram. By setting Balls in the present, the film invites us to consider what has changed in the last two to three hundred years.


Since Covid burst onto the scenes in late 2019/early 2020, life as we know it has changed. Just what does a pandemic mean for technology? And similarly what does technology mean for a pandemic? Here we will consider how science and technology are working to keep pace with the developments of covid, and how the technology industry is adapting and innovating to make sure it stays relevant in a world that has changed monumentally.

People are depending on technology more than ever to fill the void where face to face interaction is no longer possible. The way we work, study…


Our Impossible Minds series profiles the individuals who are building new possibilities for the future across technology, design and culture. This time we talked with Filipe Castro Matos, our Head of Marketing at Bond Touch, who is passionate about understanding how people think and move and fascinated to see the real impact he has in people’s lives.

What do you enjoy about your role at Impossible?

Being the Head of Marketing of a brand like Bond Touch allows me to explore all kinds of crazy ideas and put into practice what many times is only theory. I have an important…


Our Impossible Minds series profiles the individuals who are building new possibilities for the future across technology, design and culture. Chanita Nichols is our Senior UI UX designer at Impossible, who is impressed by her team’s support and desire to create applications that genuinely help people.

What do you enjoy about your role at Impossible?

First of all, I want to express that I am truly happy that I finally found a company and a team that cares for each other. Impossible people who make better products for the greater good. I feel that we are drawn to each other…

Impossible

We are a team of designers, engineers, consultants and communicators who have a passion for preserving our world. These are our stories.

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