INDEZ LtdProduct Categorisation in EcommerceWith any ecommerce project, sorting out what you are selling into the right categories is a hugely important thing to get right if you want…Jul 19, 2017Jul 19, 2017
INDEZ LtdThe world economy and Scotland’s ecommerce champions place within itThe world economy and Scotland’s ecommerce champions place within itJul 12, 2017Jul 12, 2017
INDEZ LtdLet’s double our sales! Implications, calculations and doing the numbers.When we discuss goals and objectives with our ecommerce clients, probably their most common requirement is to ‘double sales’. It’s a simple…Jun 14, 2017Jun 14, 2017
INDEZ LtdEcommerce Rescue and Recovery ServiceWithin the past few months we have been called in to help with a process of rescue and recovery for a worrying number of ecommerce website…May 8, 2017May 8, 2017
INDEZ LtdWhat to wear to look good? — Google can help with its new style guide.Using a mobile device, visit Google and search for ‘zara pink handbag’. In your mobile browser now click the Google images tag and click an…May 2, 2017May 2, 2017
INDEZ LtdWhat your Ecommerce Sales Need to be to Justify using Magento?Magento is the dominant platform for those who are serious about ecommerce. When implemented correctly, the sites are fast with a huge…Mar 27, 2017Mar 27, 2017
INDEZ LtdAdidas: brands that sell direct can make more profitAdidas have just announced (ref) that their direct ecommerce sales grew 59% to over €1bn. Most importantly, these €1bn in sales commanded a…Mar 16, 2017Mar 16, 2017
INDEZ LtdEcommerce Campaign Calendar for 2017Calendar-based ecommerce campaigns should be part of every Ecommerce Manager’s ‘things to do’ list. Instead of just promoting and marketing…Mar 13, 2017Mar 13, 2017
INDEZ LtdPrice Levelling in Multi-Channel EcommerceWhen lots of businesses sell in lots of different places, through easy price comparison there is a trend towards price convergence. Lets…Mar 13, 2017Mar 13, 2017
INDEZ LtdEcommerce Opportunities in ChinaI spent time last week with some Chinese ecommerce traders discussing the technical mechanics of online sales between Europe and China…Mar 10, 2017Mar 10, 2017