Is the Digital India Bill factoring Gen Z Roosters for building the #ProductNation?

Two thousand years back, India generated 33% of global GDP, after a series of attacks until 1947 we got down to ~1% of global GDP, and 33% people died out of hunger while the British exported grains for countries fighting WW2. Now we are doing 48% of online transactions globally. While we took 67 years for the first Trillion USD$ GDP, 8 years for the second Trillion, and 5 years for the third. We are No 3 in the world in number of Unicorns, No 2 in the world in number of Startups, and No 1 in new startups every day. In 2021 we added a unicorn every 29 days, and in 2022 we added in every 9 days. It is the story of accessibility. Recently, RRR has won an Oscar for “Natu Natu song”, while another inspiring song in its end titles, refers to the fighting spirit of Indian heroes to Roosters. The onset of Digital Age, presents opportunities to #AmrithPeedhi to unleash their creative potential through the #AzadiKaAmrithKaal.

IT Act 2000 enabled Indians to face eCommerce, & Cyber crime in then advanced way, it resulted in regulation of certifying authorities, acceptance of Digital Signature, electronic form of resource transfer, data storage etc., and amendment of Indian Penal Code, Indian Evidence Act, and Banker’s Book Evidence Act, RBI Act etc. This was initiated by the Ministry of Commerce to factor in eCommerce, but taken up by MEITY as IT Act 2000. This is

• Just after Kargil war, where some soldiers from Signals died carrying the phone, when media reports telecasted Army plans in just 1-Many mode, While 9/11 was yet to happen and terrorism was perceived to have nothing to do with colour.
• The IT workforce was busy setting up systems that accommodate Y2000.
• Fruits of Liberalization 1.0 led by PV Narasimha Rao were yet to bear, and Visionary Atal Bihari Vajpayee is setting the systems for India to fledge its wings, and Narendra Modi was busy in building political cadre and hasn’t contested a single election.
• Satya Nadella was a fresh MBA Graduate, and Sundar Pichai is yet to enrol for his MBA
• Gen Z Roosters, Wokeism threats were yet to land from the hijacked planes

Roaster the Rooster Family. Cocks, Hens, & Chicks turn the village environment serene, they wake up everyone in early hours with discipline, but when some dog attacks them, only the Rooster that is ready to fight turns up, and often succumbs to injuries, personally seen a hen killing cobra within house premises. It is important to keep the fighting spirit alive, and any environment that evangelizes the half-boiled romanticism of under-preparedness is harmful for civilization.

There are serious attempts in making India a Tourism Destination, Wellness Destination, and Film content destination. India is going through the first of its kind experiment in human history with disruption in all Social, Economic, and Political sides. We are receiving money in the form of FDI & Remittances from around 162 countries across the globe in 60+ sectors across 31 states and union territories. The growth in India is bottom up, inclusive, and participatory. From 2015, we moved from No 10 to No 5 in GDP size. We were the fastest growing large economy of the planet before the pandemic, and after the pandemic. 2/3rd of the GDP is driven by domestic demand. Demand is ahead of supply and market forces are driving it. We are the youngest on the planet until 2070. India Stack is further enabling society and we were the only large democracy in the world who executed seamless contactless direct benefit transfers.

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The largest festival exercise on the planet, the Indian election is executed with Six Sigma factoring over a Billion voters in Million polling booths. Parallelly in Business, Cost of Acquisition of our customers is one fifth of global average, we have self-driven community building for driving social platforms. We are yet the second largest on the internet today, and every second 3 new users are accessing the internet, with two of them from Rural India. 11% of the world’s population is living in Indian Villages with the need for housing, infrastructure, education, water. By 2047, 21% of the world’s workforce will be in India, 20% of the world’s middle class will be in India. This is the opportunity we are catering while the utilization of emerging technologies is on raise. This Bill will have the potential to allow the majority of Indians to leapfrog for growth. As emerging technologies are creating an environment where individuals can turn into platforms, and platforms can turn into protocols giving access to complex solutions at doorstep, just like a student from forest learning through nature can access GSuite and prepare interactive content to sell hyper organic produce on any platform. ONDC is one such revolution set to take place, and there are many such in roadmap.

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While the Ministry of Commerce, Education, MEITY, Startup India each of these agencies are neck deep in executing their Mission Mode Projects, it is important to get the planning to single table through Digital India Bill. Information Technology is no more a separate function, but it is unveiling itself as the muscle in each organ forming the complete nation. As we are fastpacing through the Digital Age, it is important to consider that we are building the model #ProductNation for the Digital Age.

Here are some first principles that can enable GenZ to thrive:

• Right for Local Innovation
• ONDC led decentralization of Digital Economy
• Speeding up the Protocolization curve.
• Advanced tech licensing for locals to build, plug & play things locally
• Licensing the Assets from Government, Industry, Academia, Private holders to Society
• Scoping the mode of operations in building society & mushrooming startups
• Building CSR Best Practices for MNCs, & BigTech
• Vocationalization of Higher Education with Unique Learner ID
• Building Concierge best practices for generating mass employment and tuning them to ODOP type Product Development efforts, and Data Farming for making them bankable.
• Building Khalsa with Product Sense
• Frameworks to Audit the Market Activity with growing MarTech, FinTech led GeoPolitics.
• Management best practices to allow talent in each firm to evolve over a certain time.
• Factoring Gamification in play with Product, Marketing, Workplace, & consumer Lifestyle
• Building Open Environment for Entrepreneurs & Intrapreneurs to find growth opportunities through Gig Economy.
• Building Best Practices for resource sharing, avoiding redundancy and double doing.
• Auditing Red Oceans, & empowering each organization to pivot with its unique strengths
• Building Civil Society best practices with local trusts that oversee the local Social, Economic, and Political Disruption that ought to happen.
• Punishing Short selling that destabilizes the current state of any org for selfish motives
• Controlled Regulation that damages the Pardah that the Businesses have built overtime.
• Encouraging businesses that fast pace inclusion, and opportunities of global standards
• Automation of Regulatory hassles for keeping compliance realtime & on click of button
• Factoring the mainstream practices like NPS, OKRs, KPIs, KRAs, Customer Success etc., for not bothering the citiZen, and creating opportunities that allow the citiZen of Product Nation to unleash their creative potential.
• Factoring measures that build #SoulfulCorporations #SpiritualCorporates
• Roadmapping BigTech localizing their IP, Data, Tech, Strategy, & PnL for mushrooming effect on startups.
• Making Talent Investment bankable to build community with Product Sense in last mile.

Above all, it is important to roaster GenZ roosters for Digital India Bill 2023, each of them would want to be an entrepreneur, intrapreneur, and job provider. Setting up standards that assist them in unleashing their creative potential through abundant resources shared through Ashrama Dharma. This can help them access open canvas in career to figure out their innerself and true goal.

• Brahmacharya: Rebuttals to each hindrance in unleashing creative potential
• Grihastha: Abundance to enable continuous learning through accessible Higher Education
• Vanaprastha: Gamification for making the systems more interesting for stakeholders.
• Sanyas: Becoming one with Nature

Product Management has some parallel with Movie Direction, and it is important to the tribe built on Product Sense to build metrics that turn Digital Age interesting through:

• AI Powered Communication & Emerging Technologies utilization at Root level
• Systems enabling rooted individuals to play a fair game.
• Building infra that mainstreams eternal science, engineering, economics communities.
• Gamification models to get utilization to civilizationally evolved best practices & becoming one with nature.

These lines may appear too provocative for some of mainstream Open Society promoters, but it is important to observe world through the social animal lens than a technocratic utopian, factoring situations and first principles that prevailed while building Products, and Services for Digital Age were under development.

• 1973–75 US Financial Crisis, Emergency in India, Australian Financial Crisis, and Global Oil Crisis built a need for Perception Management thats reassuring commoners. Politicians, Financiers, & Technology utopians mainstreamed the fake world.
• As Super Powers didn’t want Oil Exporters to stay united, Syrians felt they are cheated and religious leaders invented, Sucide Bombing: Commoners’ Nuclear Power. Further raise of leaders like Assad in Syria, Col. Gadaffi in Libya, & Saddam Hussain in Iraq. Super Powers continued Perception Management with locals to destabilize centers.
• Suffering of Israel 2.0 with US backing Israel and whole Middle East planning attacks, suicide bombs to vanish Israel, and thus building a StartUp Nation.
• Gibsonhub, John Barlow led techno utopian writing of happiness boosting algorithms that of course are external to humans, and hackers like Phiber Optik & Acid Freak making them feel the need for Roles & Hierarchies in the IT Systems.
• BlackRock Aladdin led the rise of an era of data science driven financial systems that led tentacles of Intelligent agents monitoring each area of life, and the institutions selling speculations, derivatives buying out the stock market. Slowly a firm like NYSE exchanging stocks for 200+ years gets acquired by ICE, a derivative trading company.
• Cyber Space activists continue fighting for goodie ethics ESG, and Pornhub gets acquired by Ethical Capital Partners clearing ESG norms. While the confused set for building their WhiteHat habits of building Gods’ Kingdom share torture, beheading videos on Internet, and instant energy sources including worship is considered Blackhat habit and Blackmagic.
• Local Organizations funded for years on GeoPolitical motives take up protests, uprisings, springs to destabilize the power centers to keep the great greater.
• Offsprings from each of these crises building systems that spread Fear, Uncertainty & Doubt amongst locals on their local leadership which may not master their sense. The delicate and weak systems that raised scarcity through IITs, Bureaucracy, Red Tapism, confusion in Varna Ashrama Dharma continue farming FUD.

Understand India from its unifying Yoga, aspirations are to build #KnowledgeEconomy and bankable #TalentInvestment through some real-time Socio-Economic Systems. As skill workers, let us not keep ourselves low, let us continue our hard work, build orientation of business leadership, build institutions that employee other skill workers, evolve further into Rama Persona to take up Kshatra in guarding our surroundings, and you may further chose having a secluded Guru life in training the whole ecosystem with a different persona & priorities. Quoting Swami Vivekananda, every beggar can’t be a Buddha, be a Siddharth before you choose to renounce the aspiration of being different in Globe. We will need talent in each of these persona, and depending on IITs IIMs alone may not be recommendable. We need Products that give work experience to learners and vocationalization of Higher Education further offering them brightest knowledge in world. There should be no RedTapism in teh career of aspirant, and no practice that dumbs down their creative potential, and thats possible through India being a Product Nation, building products from its sandbox suitable to all 42 Galaxies. (3/4th of our GDP is on top of local consumption and we have enough bandwidth). The Digital India Bill should factor Geopolitics, and the global confusions that may reach the Panchakosha of fledgling Indian learners and build scope for systems which strengthen Indian roosters in each kosha. Policies should factor Srishti, Stithi, Laya (SSL) protecting ones metadata, more important than SSL that protects data. Similarly, it is important to understand the frameworks on top of which living civilizations globally are built on, and bridge them to Digital Age in the form of Products.

Digital India Bill, the modern Smrithi has nothing to do with a Ministry, or Department, it is ever pervasive and needs a social movement to identify areas that can help underserved leapfrog. In the world that is said to build on Gold Rush, Oil Rush, the power centres moved between Western Religions, Nation Centers, Corporates, Producer Nations forming OPEC etc., Through Data Rush, and complete Digital India Bill, Common consumer can hold centre stage in the world of product through the #ProductNation that has got aspirational awareness, activation, adoption, retention, revenue, and referral. Digital Native Gen Z is the current peak of human evolution and letting them be #AmrithPeedhi is our job. The Digital Age has enough Risks and Vulnerabilities on corrupting or dumbing the creative potential of humanity, building a tribe of cyber contributors, and frameworks for real time audit, and systems for course correcting your Khalsa is the job of Almighty, WaheGuru in each of us resonating with nature.

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Authored by Ravi Nadimpalli from Indian Product Group, who is leading product for Autodit, Infosec Audit Automation Platform.

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