Online Ticket Seller SCAMS— Viagogo EXPOSED

How I was scammed

Viagogo’s Mind Games — The fear of losing out

Misleading price point on Viagogo

Here’s what Viagogo do:

  1. As per the image above, they make it seem like you are buying 2 tickets for the single price stated (probably illegal, false advertising)
  2. “Last 2 tickets left!” Makes you rush into their checkout and get this great (misleading) offer.
  3. Once you click buy, you will be manipulated with plenty more “scarcity” tricks. BUT — they update their pricing in the basket.
  4. This ensures they are abiding by the law, they are now showing correct ticket costs, booking fees and other extra costs. BUT — most of us still buy, because we are being bombarded & persuaded by so many urgency messages, we completely miss the updated price in the basket.

Urgency overload

  1. A fake queue
  2. 213,965 other people are viewing these tickets
  3. These tickets will no longer be reserved in: 10:00
  4. Tickets to the event are limited
  5. Less than 2% of tickets remaining
  6. Other people want to buy these tickets
  7. “LAST CHANCE!” heading
  8. All tickets will be sold out in x amount of time — Tickets will be more expensive tomorrow
  9. A timed “Don’t miss out!” popup overlay
Misleading urgency messages and alerts on Viagogo.co.uk

Let’s stop Viagogo

How to avoid being scammed

If the offer looks too good to be true, it probably is

Pay by credit card or PayPal

Check reviews

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I focus on creating stunning brands, intuitive user interfaces and optimised user experiences for startups and established companies across the UK.

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Connor Williams

Connor Williams

I focus on creating stunning brands, intuitive user interfaces and optimised user experiences for startups and established companies across the UK.

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