10 Mind-Blowing UX Writing Examples You Need to See (Plus, Free Courses to Get Started!

Will Simon
4 min readApr 12, 2023

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UX writing is the art and science of crafting the words that guide users through a digital product or service. It’s a skill that can make or break the user experience, and it’s in high demand in today’s market.

But what does UX writing look like in practice? How do you write clear, concise, and engaging copy that helps users achieve their goals and delights them along the way?

To answer these questions, we’ve compiled 10 mind-blowing UX writing examples from some of the most popular and innovative products out there. These examples will show you how UX writing can:

- Reduce friction and confusion
- Increase trust and credibility
- Boost conversion and retention
- Create personality and brand voice
- And much more!

Plus, we’ll also share some free courses and resources to help you get started with UX writing or level up your skills. Ready to dive in? Let’s go!

Let’s dive into some examples of amazing UX writing. First up, Slack’s conversational onboarding process is a great example of how UX writing can make a user feel welcomed and guided through a process. By using conversational language, Slack turns a potentially daunting setup process into a fun and engaging experience.

Another example is Dropbox’s use of humor in their empty state messages. When a user has no files in their account, Dropbox uses friendly language and humor to encourage them to start uploading. This turns a potentially negative experience into a positive one and helps to keep users engaged with the platform.

Mailchimp’s friendly error messages are another great example of how UX writing can make a user’s experience more enjoyable. Instead of a generic “Error occurred” message, Mailchimp uses friendly language to explain what went wrong and how to fix it. This helps to reduce frustration and keeps users engaged with the platform.

Duolingo’s gamified language learning app is also a great example of how UX writing can make a user’s experience more engaging. By using fun and engaging language, Duolingo motivates users to continue learning and makes the language learning process feel less like a chore.

More Examples of Amazing UX Writing
Headspace’s calming meditation prompts are another example of how UX writing can create a positive user experience. By using calming language, Headspace helps users relax and focus on their meditation practice.

Airbnb’s clear search filters are also a great example of UX writing. By using clear and concise language, Airbnb helps users narrow down their search and find the perfect rental. This makes the search process more efficient and enjoyable for users.

Google’s search results page is another great example of how UX writing can make a user’s experience more efficient. By using clear and concise language, Google helps users understand what each result is about and makes it easy to find the information they’re looking for.

Amazon’s persuasive product descriptions are another example of how UX writing can be used to create a positive user experience. By using persuasive language, Amazon convinces users to buy a product and helps them make informed purchasing decisions.

Apple’s iOS updates are also a great example of UX writing. By using clear and concise language, Apple explains new features and improvements in a way that is easy for users to understand.

Now that we’ve explored some examples of amazing UX writing, let’s talk about some free courses you can take to get started with UX writing. The UX Writing Hub’s Fundamentals Course is a great place to start. This course covers the basics of UX writing and provides you with the tools you need to write effective microcopy.

LinkedIn Learning’s UX Foundations: Writing Microcopy is another great option. This course covers the basics of UX writing and how to write effective microcopy that guides users through a process.

Finally, Google UX Design’s UX Writing Course is another great option for beginners. This course covers the basics of UX writing and how to write for different platforms and devices.

Conclusion
In conclusion, UX writing is an essential part of creating a positive user experience. By using clear and concise language, humor, and persuasive language, UX writers can create engaging and enjoyable experiences for users. If you’re interested in getting started with UX writing, there are plenty of free courses available online that can help you develop your skills and take your writing to the next level.

Photo by Nick Morrison on Unsplash

If any of the tips here works for you or have worked, please leave a comment and some claps would be appreciated!

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Will Simon

Writer for blogs and brands. Peoplistic storyteller. Contact me here @infoaboutwillsimon@gmail.com.