Monetization of Negative Emotions in Media
“Sir, are you classified as human?” The Fifth Element, 1997
FNews v MSNBC
Leeloo: What’s the use in saving life when you see what you do with it? The Fifth Element, 1997
In today’s media ecosystem, the monetization of negative emotions such as hate and anger has become a prevalent strategy. This phenomenon involves leveraging negative sentiment to drive engagement, validate biases, and generate revenue through various means. See time-bomb-tactics in gaslighting, GL-1, GL-2, GL-3, GL-4
Moral or centrifugal emotions like anger, contempt, and disgust are mostly directed outward towards others or external situations.
These emotions involve brain regions responsible for social judgments and moral reasoning, primarily the prefrontal cortex (PFC) and the amygdala.
“I Am A Meat Popsicle.” — Korben Dallas. The Fifth Element…
