Innovation in AdvocacyLessons Learned from CampaignTech ChicagoA frontrunner in reporting on “tools, tactics, techniques, technologies & strategies of the political consulting profession,” the…Oct 4, 2017Oct 4, 2017
Innovation in AdvocacyEmploying the correct tools to run a succesful Advocacy CampaignAs we move away from the 2016 election and are still relatively far away from midterms, the focus in the political sphere is less on…Sep 26, 2017Sep 26, 2017
Innovation in AdvocacyContinuing the progression of reaching audiences where they are with mobile-based ad targetingIt’s obvious we live in a mobile age. Look around while riding the subway, in a Starbucks, walking to work: chances are those around you…Sep 4, 2017Sep 4, 2017
Innovation in AdvocacyHow to spark up a relationship between advocates and legislatorsGrassroots mobilization is ever-growing in importance in the world of politics and advocacy. Without it, decisions would be made at the top…Sep 3, 2017Sep 3, 2017
Innovation in AdvocacyThe clear future of campaigning is data modeling. Here’s why.Whether looking to run a targeted ad, win votes, or mobilize supporters, understanding your audience is at the core of success. We are in a…Aug 11, 2017Aug 11, 2017
Innovation in AdvocacyCallFires sparks success with both clients and voters, engaging in affordable phone outreachAs written about before, a growing trend in modern politics is personalized, genuine messages. People like to feel valued, important and…Aug 10, 2017Aug 10, 2017
Innovation in AdvocacyPOPVOX aims to return the “voice to the people” with its legislative contact platformVox Populi translated from Latin means “voice of the people.” Embracing this ideal wholeheartedly — POPVOX aims to connect lawmakers…Aug 10, 2017Aug 10, 2017
Innovation in AdvocacyHustle uses personalized outreach to encourage and empower supportersImagine two scenarios. The first, you are invited to a huge event from a distant acquaintance on Facebook, where you see that there are…Aug 9, 2017Aug 9, 2017
Innovation in AdvocacyEnsuring your advertisement resonates with your audience with message testingThose involved in the advertising industry would agree on one fact: message testing is important to running successful ad campaigns. While…Aug 9, 2017Aug 9, 2017
Innovation in AdvocacyVoterCircle leverages personal relationships to encourage supporters to motivate their friends to…Some of the closest campaigns are won purely from voter-to-voter outreach. Minds are mostly made up before election day when it comes to…Aug 7, 2017Aug 7, 2017