The Good, the Bad and the Alternatives to SEO Writing Assistant by SEMrush

Intellyo
2 min readJun 28, 2018

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Great news for content creators who are looking to write SEO friendly articles: today SEMrush launched its SEO Writing Assistant tool on Product Hunt. 🚀

The tool can be easily integrated with your Google Doc by using an Ads on.

As we are enthusiastic content creators and proud founders of the Intellyo Creator Engine, we’ve tried the new tool and found great benefits. SEMrush and Intellyo have something in common: we want to help professionals to write SEO optimized content that rocks. 💪

Here is a sneak peek on the SEMrush Writing Assistant. We also collected the feedback of the Product Hunters to get the full picture.

Feature: Keyword Research

Pros: SEMrush has a huge database, over 140 databases to gather domain and keyword analytics.

Cons: suggest too many target keywords, difficulty to choose the best keywords.

Alternatives: Yoast SEO

Feature: Grammar Checker

Pros: This can be a very useful feature during the content creation. It helps to focus on creation and after you can easily find your typos in the copy.

Cons: It’s just awesome 🤘(hopefully it gives you the right suggestions).

Alternatives: Grammarly, PlagScan

Feature: WordPress Integration

Pros: It’s very nice that SEMrush writing assistant supports Wordpress CMS, so you can easily use this tool on your WP site.

Cons: It doesn’t support other CMSs/distribution channels like Drupal, Linkedin Pulse, Medium etc.

Alternatives: Intellyo Creator Engine

Feature: Price 💰

Pros: The price is included in SEMrush account.

Cons: it’s quite expensive.

Alternatives: MOZ Keyword Explorer, Intellyo Creator Engine

Feature: Readability score

Pros: It grades the article’s readability. Readability is the ease with which a reader can understand a written text. It uses the Flesch reading-ease score formula.

Cons: missing to integrate headlines and meta descriptions on the readability score.

Alternatives: Hemingway App, Yoast SEO

Last words

All in all, the SEO Writing Assistant helps writers to optimize their content and readers to have a more enjoyable read. As blog writers, we are excited everytime we see a new product that enhances the web’s content. Well done, SEMrush ✋

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