2016 will be the year of conversational commerce
Chris Messina

Hi Chris,

I agree with your analysis — technology to support conversations in commerce is becoming very important. It allows each customer to feel unique and get exactly what they want from service providers.

Have you read about The Intention Economy (by Doc Searls)? — Doc Searls is heavily focused on this area. My technology, Intently.co, allows customers to “broadcast their needs” to service providers, and conversational commerce then takes place.


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