Content Marketing and the sales funnel — If you aren’t familiar with the traditional model of the marketing sales funnel, it’s worth getting to know about it, and if you are curious about what funnels are and what does content marketing has to do with it, then this post is for you. What are funnels? Definition says: …

Discover the Upcoming Social Media Trends Social media is evolving faster than ever. People’s habits change, platforms follow those changes and evolve, and new platforms come to existence. All of this changes how people use or react to social media, as well as how marketers try to reach their audience. …

or How I reinvented my career and opened my Content Marketing studio My typical day starts at about 9 am with a quick read through emails. I then update my workflow and concentrate on the monthly strategy for each of my clients, meet with my team and look through our editorial calendars and Google analytics. I’m always writing down new ideas I…

People talk a lot about content marketing these days. It has become an important buzzword in business talk, but do you really understand why is content marketing so important for your business? I bet the first thing that comes to your mind when someone mentions content marketing is a blog…