Ioli DelivaniinPublistoThe evolution of a company’s digital transformationWhile most companies have a web presence, many tend to underestimate its importance. Soon, they end up with an incredibly outdated one that…Jun 19, 2018Jun 19, 2018
Ioli DelivaniinPublistoThe evolution of a company’s digital transformationWhile most companies have a web presence, many tend to underestimate its importance. Soon, they end up with an incredibly outdated one that…Jun 19, 2018Jun 19, 2018
Ioli DelivaniinPublisto#GDPR Made SimpleThe European General Data Protection Regulation (GDPR), enforcing a strict set of new rules concerning privacy and data security, comes…Mar 14, 2018Mar 14, 2018
Ioli DelivaniinPublistoThe Charm of Going Digital- The Transformation of AdvertisingWhen I first started working in advertising it was all about Post-it notes, big banners and flashy words. Something like Mad Men in a more…Jan 3, 2018Jan 3, 2018
Ioli DelivaniinPublistoThe Vogue is Disruption — Fashion is about the person; tech is about personalization: a happy…Digital disruption is disrupting every sector we can possibly think of and resulting in changes previously unimagined. In this spectrum it…Jan 3, 2018Jan 3, 2018
Ioli DelivaniinPublistoThe Data Points Less Travelled : Travelling is Discovery; Why Should Booking It Start Any Different?According to a recent Tripadvisor survey 32% of consumers would spend more on travel than in 2015. Meanwhile, MMGY Global found that six…Jan 3, 2018Jan 3, 2018
Ioli DelivaniinPublistoBack to School with Artificial IntelligenceTechnology is rapidly becoming an integral part of the classroom and our children’s education. Children are increasingly using tablets and…Jan 3, 2018Jan 3, 2018
Ioli DelivaniinPublistoRetailers: Doubling down on the online shopping threatOnline shopping continues to devour big chunks of the global retail pie. Some fight back with flashy e-shop offerings; others add true web…Jan 3, 2018Jan 3, 2018
Ioli DelivaniRedefining InfluencingA few years ago we thought that the use of social media in marketing was a breakthrough in strategic planning. Then came the increased use…Oct 2, 2017Oct 2, 2017
Ioli DelivaniAI in marketing is all the rage (in the machine)In 1950 Alan Turing raised the question “Can machines think?”. Sixty-seven years have passed since and most of us are certain that machines…Oct 2, 2017Oct 2, 2017