…nstagram-perfect wall murals have helped turn co-working space provider WeWork into a $20bn company before it has even turned a profit. The next step may be a stock market listing. But the cost of WeWork’s ambition is high. If expansio…
…lan A; it’s Plan B, which is what you started doing when you gave up on what didn’t come naturally. When you try not to think about something—like a white elephant—it’s all you can focus on. The more you try to avoid something, the more you see it everywhere. The more you try to grip a fist full of dry sand, the faster it slips through your fingers.