Christoph EngelhardtHow to Get Awesome Customer Testimonials with NPS SurveysIn this article you’ll learn how to set up a Net Promoter Score survey and gather more customer testimonials to display on your website…11 min read·Aug 27, 2019----
Christoph EngelhardtBeginner’s Guide to Email CTA — IntroductionNew to email marketing? Need to polish up your knowledge? The Beginner’s Guide to Email Calls-To-Action (CTAs) is your one-stop-shop for…2 min read·Aug 27, 2019----
Christoph EngelhardtBeginner’s Guide to Email CTAs — The basics of high converting email CTAsCreating a powerful call to action that gets your readers to take ACTION is either extremely simple or painstakingly difficult. It all…3 min read·Aug 27, 2019----
Christoph EngelhardtBeginner’s Guide to Email CTA — How people interact with emailTo properly understand how email Calls to Action work you need to first learn how people interact with emails.6 min read·Aug 27, 2019----
Christoph EngelhardtBeginner’s Guide to Email CTAs — Visual Design Guidelines for email CTAsDesigning the call to action is the part of the process that many marketers spend most of their time with. I advise against that.3 min read·Aug 27, 2019----
Christoph EngelhardtBeginner’s Guide to Email CTA — Copywriting tips for your email CTAsYou’re probably thinking: “What the hell do I need copywriting for with a CTA? That thing has 3 words on it — 5 words tops!”10 min read·Aug 27, 2019----
Christoph EngelhardtBeginner’s Guide to Email CTA — Myths, Misconceptions & Mistakes when dealing with email CTAsThere are quite a few mistakes one can make when crafting CTAs.4 min read·Aug 27, 2019----
Christoph EngelhardtBeginner’s Guide to Email CTA — After the Click Tracking for Email Marketing with Google AnalyticsBy now you’ll have realized that tracking the success of your calls to action (and your email marketing at large) is fundamental to the…4 min read·Aug 27, 2019----
Christoph EngelhardtPromote annual subscriptions to improve retention and cashflowFact: the average SaaS company with 0% annual contracts loses 2 out of 3 customers within the year — while a company with 75%+ annual…7 min read·Aug 27, 2019----
Christoph EngelhardtHow I exposed my card details within 30 seconds of ordering itToday (as in: 15 minutes ago), I did a little oopsie and exposed the card details of my new card on Twitter.2 min read·Jul 1, 2019----
