You will win or you won’t.

You will achieve all your goals or you won’t.

You will be happy and healthy for all your life or you won’t.

There is always a possibility that things will go south, that shit will happen and you won’t have what you want. It’s the other side of spectrum, whatever there is a chance for something good to happen, there is also a chance for it not to happen. No matter the game, there is a chance that you will lose it. It doesn’t matter whether you know and think about it, it may happen.

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Retail stores sell a lot of their products on sale. That is actually the reason they have it, to sell more by lowering the price

Sure, you lose some money, because it is a sale, but you will sell a lot of your products.

Everyone can do it, just lower your price.

But who will buy your product if it won’t on sale? How many people are willing to pay a full price instead of wait for the sale?

Shouldn’t that be an objective to strive for? To make a product so good, people will buy it regardless whether it’s on sale or not.

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