Joseph Aamidor
Aug 8, 2017 · 1 min read

I agree with this but I think that it’s not enough for the PM to be too busy, and that could lead a firm just to hire a product owner. But, the specific tasks that might be falling through the cracks, from the Venn above, absolutely are reasons to hire. That said, I think a lot of small companies don’t realize they need to do all the things (and more!) that you listed in that first diagram.

    Joseph Aamidor

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    Product management professional in the built environment (e.g., smart buildings and cleantech). Product/market strategy consultant to vendors & building owners.