Jack NewcombeThe importance of storytelling in user experienceThe internet has become a playground for instant gratification and convenience, therefore the feeling of humanity is becoming more scarce…Jul 26, 2019Jul 26, 2019
Jack NewcombeinNYC DesignAugmented Reality: The greatest innovation for UX design?From science-fiction to a science-based reality, Augmented Reality (AR) has come a long way in recent years. Until recently, high costs…Feb 9, 2019Feb 9, 2019
Jack NewcombeinNYC Design4 UX Design Trends to Look out for in 2019As UX designers, it is vital to keep up-to-date with the latest trends in the industry, as technology continues to cause major disruption…Jan 9, 2019Jan 9, 2019
Jack NewcombeinNYC DesignEmpathy’s role in Experience DesignLet’s be honest, ‘empathy’ as a word is overused and over-hyped in the design space. Much like ‘disruption’ and ‘innovation’, perhaps…Nov 21, 2018Nov 21, 2018
Jack NewcombeinNYC DesignFitts Law — The secret to an intuitive UX?There’s no denying it, design is a key factor in helping brands to differentiate and become more competitive. UX is the backbone for…Oct 25, 2018Oct 25, 2018
