How To Avoid Spam Filter

Jack Randolph
5 min readAug 11, 2021

--

Spam filters are the nemesis of all email marketers. They server a good purpose but often filter out perfectly good messages for seemingly no good reasons. There are many reasons for this but there are some secret ways to avoid them. I don’t feel right about posting all of what’s in this e-book but get get this free guide and learn of the ways to avoid spam filters. Download it here. https://tinyurl.com/Bulk-Email-Tips

Lots of people have no idea how to successfully grow their online business through email marketing. If you’re familiar with some of the tips that the pro’s use, then there’s no reason why you cannot retain your customers interested in your business through simple email marketing efforts. This content contains some helpful advice that’ll show you how to create a successful email marketing campaign.

When following up to your customers via email, you could try following up with some kinda reminder. For example, you could add a “visit today” button onto your banner. In addition, the closing of the postscript could inform your customers to make certain they don’t disregard the CTO.
Do you wanna be known as a spammer? People who get your unsolicited marketing messages may report them as spam. That is detrimental to your reputation, however if some ISPs get much complaints about you sending unsolicited emails, your IP address may be blocked.

Spam

Ensure that you only email people who’ve opted in to your list. Emailing random people is considered spam and could get you in trouble with your ISP or web host. This type of random emailing can just cause a person to question whether they know you or your business, and they probably will end up caring less about your business if they run across it in the future. Oftentimes, these suspicious emails go straight to the trash and you see no benefit from them.

Make certain that you get permission from customers or potential customers prior to sending out your emails. If people don’t wanna get emails from you, they could mark your emails as spam or even ignore you altogether. There is even a opportunity that your email service could take you out of their system.
To ensure that your email marketing is really helping and not hindering your business, pay close attention to the spam that you once deleted from your own email account. See what kinda language you yourself respond most negatively to an alternately what kinda topics make you much much more certainly to open a marketing email.

Balance when you send emails. Sending them too frequently can come across as spam and may cause you to lose readers. Not emailing frequent enough can make the recipients feel like they’ve wasted time signing up for emails that they ain’t getting enough of. Remember your goals and audience so you can pick a happy medium for your campaign’s frequency.

Spam Filter

Do not worry about anti-spam filtering when you compose your marketing emails. You needn’t avoid any specific phrases or use exotic spelling and punctuation in words like “free.” As long as you ain’t sending out unsolicited emails, you’ve already cleared the spam filter hurdle. Write for people instead of machines.

Take precautions to avoid having your emailed flagged as spam by major internet service providers. Many ISPs have strict security measures in place to detect spam prior to it’s delivered to a clientel. These spam filters determine if an email is spam by relying on clear-cut criteria. If an email displays too much of these indications, it’s deemed to be spam and automatically deleted. These criteria include the use of words such as “discount”, “save,” and “free” in both the subject line and content of an email. Although it may seem difficult to eliminate these words, there’re creative techniques to safe the attention of your customers and make them aware of your promotions through email without setting off any spam filter alarms. It’s better to’ve an email reach your customers without these words than to risk having it not reach your customers at all.

Encourage and remind your subscribers to add your email address to their safe sender list. Your messages might come through the first few times, however their email clientel or spam filter might change its mind after a few much much more messages. Only by being a manual addition to their safe sender list can you be certain you’ll always get through.

Spam Folder

Before sending out emails to your subscribers, try to let them know what you’ll be sending them and how often they can foresee to hear from you. This way, they know when to foresee your email and they can prevent it from getting automatically sent to their spam folder.

Post a version of your newsletter with graphics and animation on your website. Then send your email list a plain text version of the newsletter with a link to the web version. This keeps your emails simple enough to stop them from being diverted to the spam folder as well as promising your customers to visit your website.

Include a link at the bottom of any marketing emails that allows people to unsubscribe easily. If someone doesn’t wanna get your messages, providing a simple way for them to unsubscribe is preferable to ending up in their spam folder. It will also assistance to protect your reputation as a business that respects its customers.

Let customers know how to add your email address to their “safe sender list”. Many people don’t know how to prevent certain emails from being sent to their spam folder. Inform them of how to prevent this from happening and encourage them to add you to their address book.

Do not bombard subscribers with much offers, now that you’ve an email list, don’t abuse it. Make certain to temper your offers and sales talk with relevant information that readers can use. This way, they’ll enjoy getting your emails and will read them instead of deleting them or sending them to the spam folder.

As you can see from the content above, retaining your customers notified through the power of email marketing is rather simple. If you follow the proven techniques that professional marketers use, your customers will always be happy to get email messages from you. Apply the advice from this content next time you plan on running an email marketing campaign.

--

--

Jack Randolph
0 Followers

A professional who loves to learn more about marketing and sharing knowledge and tools I have researched.